Customer Service and Support · Founded by Edward Vernon & Dr. Rio Li & Oscar Hackett in 2025

Kulu

An AI-powered onboarding agent that guides and activates every new user as if a human Customer Success Manager is sat next to them.

Cost

Demo, Paid

Rating

★ People love it

Time to value

Quick Setup

You can use Kulu when you want to scale user onboarding, boost activation rates, and reduce churn without hiring more CSMs. It talks to users via voice and text, takes action in-app, personalises workflows, and provides onboarding analytics. Strong use cases include SaaS platforms that need high-touch activation for new customers, reducing time-to-value and improving retention.

What Kulu does

Install SDK to embed Kulu into your productDefine and track onboarding workflows and paths for each user segmentOffer real-time voice or text assistance within app on first-run or setupAutomate user actions in-app (clicks/configuration) to reduce frictionCapture onboarding analytics: activation rate, churn risk, drop-off pointsSegment users and tailor onboarding flows based on role or goalAI voice and text agent embedded inside your product for live onboardingPersonalised onboarding paths per user role/goals instead of one-size-fits-allIn-app automation: agent can execute actions for the user within your UIOnboarding analytics dashboard tracking key metrics (activation, drop-off, churn) real-timeSetup via simple SDK with minimal engineering requiredDesigned to replace manual 1-on-1 onboarding calls and scale high-touch experiences