Search Engine Optimization (SEO) · Founded by Andrew Yan & Alan Yao in 2025

AthenaHQ

A platform to help brands be discovered and cited in AI-powered search—ChatGPT, Gemini, Perplexity and others—through Generative Engine Optimization (GEO).

Cost

Paid

Rating

★ People love it

Time to value

Moderate Setup (1-3 hours to set up monitoring and dashboards)

You can use AthenaHQ when you want to prepare your brand for the shift from traditional search to generative AI search. It monitors how your brand is mentioned across AI engines, tracks prompt volume that matters, identifies content gaps and competitor behavior, then gives you actions to improve your visibility. Great for companies looking to increase leads and share-of-voice in ChatGPT-type results, and those wanting to protect or improve their brand’s perception in the new AI-search wave.

What AthenaHQ does

Track brand visibility on generative AI engines (ChatGPT, Gemini, Perplexity, etc.)Monitor the prompts / queries that lead to brand mentionsIdentify content gaps where AI doesn’t know enough about your brandCompare competitor AI brand presence and performanceMeasure sentiment and perception in AI responsesProvide actionable guidance to improve AI search discoveryPrompt Volume tracking (see which prompts for AI search matter most)AI Search / Generative Engine monitoring across multiple modelsAction Center offering recommendations to improve brand performance in AI searchCompetitor monitoring & share-of-voice for AI searchSentiment / quality measurement of brand mentions in AI responsesMulti-tier pricing with seat management, enterprise features